Amidst the flurry of market projections and crystal ball predictions, boutique land developer Monument, part of M/Group, is celebrating ‘signed proof’ that a significant upswing in the market is now occurring – and the forecast for land buyers looks even better.

In a period that has been clouded by negative commentary, the company has successfully pre-sold 50% of its first land release at the Atop at Beeliar estate, procuring signed contracts even prior to titles being issued.

Director of Monument, Mr John Wroth, said such a positive result of pre-selling off-the-plan lots has been virtually unheard of over the past three years, where sales were almost always attributed to titled land. He said while there is no doubt the boutique and limited nature of land at Atop has contributed to the sales, a range of external factors continue to have a positive impact on the market.

“Since the Federal Election, there has been a notable increase in enquiries across all our projects. This level of activity has also been reported by other developers, but all market indicators are just hearsay until there is concrete proof of sales,” he said.

“At Monument, June was recorded as an extremely strong month in terms of enquiries and sales and July is shaping up to be even stronger. The significance of having signed unconditional contracts on the table before titles confirms that there is renewed confidence in the market and property buyers are feeling confident to invest.”

Record low interest rates, recent tax cuts, First Home Buyer Grant incentives and relaxed lending rules also provide for a solid platform for investment.

Mr Wroth believes that a stronger and more vigorous property market will greatly impact land buying options, with increased quality and quantity of land available.

“The market slowdown certainly reduced the production of new land, with some developers opting to pull back on construction altogether. We are now able to progress construction of future stages and features that really set the estates apart,” he said.

“As a boutique developer, we predicted the possibility that any surplus of land would ultimately run dry in a slow market. We had the capacity to invest in continued construction at Atop so that when the tide turned, we would have ‘ready to build’ land available and packaged with stunning landscaping and ocean views.

“With the completion of construction on Stage 1, we are well placed to meet what is inevitably going be increased market demand.”

“Atop has been meticulously designed around the site’s existing typography. This includes majestic Tuart Trees retained at its highest point along with nature play areas for ‘discovery play’ and meandering walking trails with nesting hollows set aside for the area’s wildlife. It is also a quick walk to Beeliar Village with supermarkets, specialty services, restaurants and cafes, as well as close to the local primary and high schools,” Mr Wroth continued.

“Being first to market was not our only strategy to attract attention when the market shifts, we also wanted to create a unique statement for buyers. Atop at Beeliar is certainly that place and we are looking forward to ongoing interest as the market continues to return.”

Atop offers stunning ocean views and stretches across 11.8 hectares. It includes 171 homesites with varying lot sizes from 217sq.m to 630sq.m. This includes a mix of ocean and parkland view options with natural land undulation that provides character in lot levels.

The recently completed first stage of development includes 37 titled lots from 217sq.m to 494sq.m priced from $199,000.

To register your interest for any of the above opportunities, visit www.atopbeeliar.com.au or call Damyn Strang 0434 070 654.