City Resolves to Sell Land for New 400-Home Residential Development

In its latest apartment development in Leederville, boutique developer Match gives residents the option of living ‘streetside’ or ‘gardenside’.   However, the building’s distinctive design is also a visual illustration of another side of Leederville and pays homage to the site’s former occupant; an infamous soft drink producer that became an iconic brand through the 40s, 50s and 60s.

M/24 is located on Carr Place, a short stroll to Leederville’s restaurants and cafe precinct. It comprises of only 39 modern apartments behind a living façade of shapes and colours, designed to reflect aerated bubbles, accentuated by a vertical garden.

Match Managing Director, Mr.  Lloyd Clark, said  Match’s  approach  to  design  is to  draw from  a location’s  history and environment. He said in the case of Carr Place, the colorful past could not be overlooked, and the company engaged Architects ARM to realize the vision.

“We wanted to pay homage to the original use for the site with a contemporary take suited to the intentions of the Leederville Town Centre Master plan, which promotes diversity in design,” Mr. Clark said.

“Our Architects  started  developing  an  animated  idea  about  aerated  water  itself  and  tried  to replicate  the incredibly  intricate  and complex  action  of bubbles  moving  in fluids.   It was found that the formations  reflected  other structures,  such as plants and animals,  and the concept  was evolved  to  integrate   a  façade  of  life  and  living  – an  appropriate   symbol  for  the  communal apartments.”

Former occupant, Golden West Aerated Water Company, was established around 1902 by Mr J.J. Wallis and produced soft drinks of various kinds, such as ginger beer, lemonade and kola beer. The factory was also used as a bottle capping facility for Pepsi Cola. In the 1980s, the company moved its production away from Leederville, and the two-storey factory building was demolished. The original ceramic Golden West bottles are now significant collectors’ items.

From the  street,  M/24’s soft-drink  inspired  lattice  screen  extends  to the  ground  at  the  foyer entry, creating a sense of entering this bubble matrix.

The mix of one and two bedroom apartments are configured to maximise natural light and airflow through living areas and bedrooms. The balconies and outdoor entertainment areas are all connected to both living spaces and bedrooms.

As a  strategic  design  feature,  the  property’s  apartments   have  been  developed   to  offer  two attractive  living options with differing outlooks.

“Not only will the ‘streetside’ apartments benefit from abundant northern light, they will provide an address that is active and dynamic.   This kind of design also contributes to the character, identity and security of the street,” Mr. Clark continued.

“However,  on the  other  side  of  the  building,  the  façade faces  Newcastle  Street,  with  views towards the City skyline.   These apartments overlook a linear communal area for more private, quieter hangout  zone.  It is a clever use of space that will no doubt appeal to potential residents and their lifestyle preferences.”

The apartments comprise   of stylish interiors   with quality fixtures and fittings,   intentionally designed to create a blank canvas for residents to personalise and individualise.

All apartments feature undercover parking, air conditioning, lift access and security with prices starting from $450,000.

“Unique  inner  city  boutique  apartments continue  to  be in  high  demand,  as  evidenced  by the strong sales of all our projects around Perth and Fremantle,”  Mr. Clark said.

“This is without question a signature piece for Leederville, and one that people who love inner­ City living will be as proud of owning as we are in its design.”

Construction on M24 is planned to commence mid this year, with scheduled completion in mid 2016.

For more information visit M24apartments.com or contact Chadd Boucher on 0432 660 066.

Perth’s most recognized boutique developer, Match, is making a bold architectural statement  on its return to inner city Perth, with apartments  designed for funky cutting-edge residents.

M/24 is the name given to the confident ‘work of art’ earmarked for Carr Street Leederville.

It comprises just 39 modern apartments behind a distinctive façade of shapes and colors, inspired by the collaged nature of the Leederville scene.

Match Managing Director, Mr. Lloyd Clark, said the company is very much at home in Perth’s inner city environment and has successfully introduced an appropriate response to the environment.

“What Match always does well is draw inspiration from the area.  We work with architects that are handpicked to bring out the best boutique outcome for people who want more than just a place to live, but a real signature piece,” Mr. Clark said.

“We believe this has been achieved with M/24, and Leederville’s edgy environment has allowed us to think outside the box and create something that both distinctive and memorable.”

Match cut its teeth for over a decade in inner city Perth before spending some time in the Fremantle market.  The company is renowned for identifying strategic development sites and has a track record of developing boutique signature developments.  The Carr Street site was acquired in an off-market transaction, and Match called on Architects ARM to realize the vision; a recognized Melbourne firm with an office in Perth.

“This location is nothing short of awesome.   It is quite literally on the doorstep of Leederville’s cafes, boutique shops and transport options,” Mr. Clark said.

“The building itself has a distinctive Melbourne feel and will absolutely add to the fabric of the area.  It is an icon in the making.”

M/24 has been strategically designed with a mix of one and two bedroom apartments, with prices starting from $450,000.

“This development really stands out in a market where large-scale apartment projects seem to dominate.  M24 will always be unique and it will always be boutique and, for investors and owner­ occupiers, this means it is more likely to result in strong growth and appreciate in value for years to come,” Mr. Clark continued.

The apartment’s stylish interiors with quality fixtures and fittings have been intentionally designed to create a blank canvas for residents to personalize and individualize.

All apartments feature undercover parking, air conditioning, lift access and security. Construction on M/24 is planned to commence mid this year, with scheduled completion in mid 2016.

Registrations of interest can be made by visiting M24apartments.com or contact Chadd Boucher  on 0432 660 066.

Match launches a new boutique apartment project in Mount Lawley.

The latest boutique creation in Match’s long line of successful apartment developments is located in close proximity to the inner city hustle and bustle, while within walking distance to everything Mount Lawley has to offer.

M/25 is a stylish and sophisticated residence located on the corner of Burt and Walcott Streets, Mount Lawley.  It comprises only 30 one and two-bedroom secure apartments, each with the Match signature of high ceilings and large balconies.

Whereas Match is known for groundbreaking architecture, M/25 presents a more subtle design that will be quite at home in the Mount Lawley streetscape.

Match Managing Director, Mr. Lloyd Clark, said M/25 is not so much about standing out than it is merging into the style and culture that is already established.

“The people who want to live in Mount Lawley today want to immerse themselves in the culture, take advantage of the cafe scene and, more or less, have everything at their fingertips,” he said.

“One of the greatest aspects of M/25 is its location.  It is literally within walking distance, from Hyde Park, Beaufort Street and the funky Angove Street, and just 3km from Perth’s CBD. It’s even a short bike ride to Mount Lawely’s ECU campus. This is a great investment for people who love the idea of having everything at their doorstep, but don’t want to live in the thick of things.”

The site for M/25 was identified by Match as having great lifestyle properties, and acquired in an off market transaction.

“As a company that places a lot of emphasis on location, we have been extremely successful in identifying and pursing development sites that fit the Match criteria,” Mr. Clark continues.

“In the case of Mount Lawley, not everyone wants to live on the high street and there is great value in living in a location that can provide the best of both worlds. People can choose to take advantage of Mount Lawley’s renowned inner city environment, or create a personal apartment haven when the door is closed.”

All apartment interiors have been intentionally designed with a neutral color schemes and select materials to create a blank canvas for residents to individualize.

They are equipped with quality fixtures and fittings and include air conditioning, central lift and onsite secure parking.

M25 has been introduced as a genuine boutique development by a reputed apartment developer.  It sits in contrast to many large-scale apartment projects available in Perth and, as a result, offers strong capital growth potential as a unique, boutique and well-located product in limited supply.

Construction on M25 is planned to commence mid this year, with scheduled completion in mid 2016.

Registrations of interest can be made by visiting M25apartments.com or contact Chadd Boucher  on 0432 660 066.