Where would you say Western Australia’s unit living/apartment market is currently at?
The property market in general is cyclical. It follows a bell-curve pattern that sees prices peak at the top of the market and level out at the bottom. Investors and market commentators monitor this process carefully to maximise investment potential before an upwards shift occurs. The apartment market is not immune to this cycle and we are currently experiencing a lot of movement from investors. This signals that we might have hit the bottom of the cycle, but also that an expected upturn is likely to take place due to our strengthening economy and record low interest rates.
All this aside, most know that the enduring nature of property means that if you tick the boxes of location, limited supply, quality build and unique design, apartments are likely to hold their value for the long term – regardless of market factors.
Do you think more people are moving into and living in apartments than say, 10 years ago? What traits about apartment living do you think have contributed to this?
When Match started building apartments almost two decades ago, we were conscious of a global shift towards apartment living. There were certainly sceptics that believed Perth would always favour the house and land ‘dream’, but we weren’t so sure. Fast forward eighteen years and our predictions have all come true. There is a definitive lean towards apartment living and awareness of the economic and environmental aspects associated with continuing the urban sprawl. Many are trading that plot of land on the outskirts of the city for lifestyle and location. Apartment living just makes more sense.
What kind of demographic of people are living in apartments in 2019? Is there a mixed variety?
The range of people being attracted to the apartment lifestyle is now as diverse as their reasons for doing so. We see young and upwardly mobile singles and couples wanting to make the most of their proximity to cafes, CBD and nightlife, and we’re also seeing families preferring to raise their children close to the beach rather than in the thick of suburbia. Perhaps the most exciting market group are the downsizers, who are all about creating an idyllic and ‘low maintenance’ lifestyle without moving too far from their families or where they have lived for most of their life.
What future do you see ahead for Western Australia’s apartment market? Do you think it’ll continue to grow, and why is this?
The underlying factors that will continue to support the apartment market include population growth and an increasing market trend towards apartment living. The value-system of the emerging generations will be key for driving demand for new and architecturally appealing apartment designs. As more people gravitate towards apartment living, we will see an increase of amazing spaces. This represents incredibly exciting prospects for individuals as well as the Perth streetscape alike.
We’ve come a long way since the ‘cookie-cutter’ apartment blocks that were primarily built for the investor and rental market. Apartments today are considered architectural spaces that focus on the end user and their varying tastes and preferences.
Just as you would have earlier discerned over the features of a stand-alone house, we are now finding that people are drawn to apartment designs that reflect their personal taste and lifestyle preferences.
The more distinctive, rare and well-located the apartment is, the more value you are intrinsically buying into.
Comments by Lloyd Clark, Managing Director of Match parent company M/Group
Trading a 4×2 for the World’s Biggest Swimming PoolRead more
Barry and Jennie had watched their children grow up in their 4×2 Bullcreek home. However, like many others throughout Perth, they decided to trade their big family home for an apartment and chose Form by Match at Port Coogee – an area Barry tells his grandson has the ‘biggest swimming pool called the Indian Ocean’.
Prior to making the move, the couple knew they wanted to stay near Fremantle, although were a little unsure about such a big change.
“We came out and had a look at this site five times. We went to other apartments in the same precinct, but wanted a plan that was quite straight forward with an outlook. We didn’t want to feel claustrophobic,” Barry said.
“What sold us on this place particularly was the position – we’re not over-looked and we’ve got views across the park and the sea – we didn’t actually realise we had sea views until we were about to move in. I think that was the clincher for me.”
The couple moved into one of the many north facing apartments at Form by Match; a boutique 50-apartment complex located just 50metres from Port Coogee Marina and adjacent to parkland.
Designed by reputed Architects, Geoff Warn of Donaldson & Warn, the property was designed to respond to the environment and offer residents an uncompromising lifestyle.
It features a bright, white and timeless interior colour scheme, air conditioning, polished reconstituted stone benchtops and Bosch appliances with breakfast bar.
“I think there are an awful lot of people who live here that have made the same lifestyle change. You can be at the beach and then somebody says, “oh this is so good” and I say, ”yes it is isn’t it”, and then you find out that they’ve done the same thing as you by downsizing and moving here,” Barry continued.
“They often say they’ve bought bikes and like that there are bikeways all the way down to Jervoise Bay, as well as being able to walk into Fremantle. We’ve joined the North Coogee Surf Life Saving Club as social members. It’s got restaurant, bar and music on Sundays, and just up the road in Spearwood there’s the Phoenix Park Shopping Centre and a few other little places we regularly go out to eat. We also go into Fremantle quite a lot.”
“We’ve been told that Coogee Beach was named the second-best beach in Western Australia, and we believe that too because it has so much to go and do; scuba diving, snorkeling and families with their children swimming. No matter what time you go there’s people on the beach, even at eight o’clock at night.”
“(The grandchildren) absolutely love coming down here. They get their ball out and play soccer with their poppy down in the park or they’re down at the beach digging and playing.”
Construction on Form by Match was completed late last year by Match’s in-house construction company, M/Construction, which meant they could achieve a high level of quality control throughout the building process. The project sold over 50% of the apartments prior to completion and is now ‘move in ready’.
“I sat down the with Jennie the other morning and said that I feel so guilty that I haven’t got any gardening to do,” Barry said.
“We sit on the balcony and eat our meals and we just watch the world go by. Neither of us have actually regretted or felt a loss for our last place. We’ve looked forward to moving here and haven’t looked back.”
Form by Match apartments are available in one, two and three-bedroom layouts and are priced from $335,000, $449,000 and $749,000 respectively.
For more information visit www.formbymatch.com.au or call 0432 660 066.
Large Lots Create ‘The Wedge’ At WellardRead more
Construction works are well underway on an exclusive new land development that offers larger and more affordable lots within the established community of Wellard North.
The Wedge by boutique land developer, Monument, is located on one of the last development sites within the sought-after southern community. It is close to public transport, medical facilities, schools and shopping, and incorporates its own playground as well as being surrounded by a Bullrush Nature Reserve.
The development has drawn inspiration from Monument’s previous boutique land estate in Secret Harbour, where the company designed the land to meet a demand from first home buyers and new families wanting to get a foot in the market but not compromise on location or space.
“Our work at Secret Harbour introduced an affordable and attractive home option in an established suburban environment. This, in turn, created a great lifestyle option to those who either lived or rented in the area or wanted to get into the property market without living on the fringes of the city,” he said.
“Our Secret Harbour property was so successful that we had to significantly fast-track the development process and deliver more sites earlier. Our proposition for The Wedge at Wellard is very similar. We are introducing home sites that offer great value in terms of size as well as provide access to a broad range of community facilities. We anticipate market response to The Wedge will be just as positive as it was on our previous development.”
The Wedge is located on Bertram Road and includes just 117 premium residential home sites with a community park, playground and walk trails into the natural bushland.
All lots are designed as affordable ‘A Class’ with no bushfire rating. Their R40 zoning and increased site coverage allowances to 65% of the site means buyers are unrestricted in their scope of home design; allowing them to build exactly what they want on their site of choice.
“The Wedge has been named not merely for its triangular shape, but also for its capacity to slot into an already buoyant community with something new and distinctive,” Mr Wroth continued.
“As a boutique land developer, Monument approaches every opportunity with a considered perspective of how we can take cues from the environment to create something unique. With The Wedge, we believe we have successfully designed a great environment with all the lifestyle features residents are looking for, as well as an offer of great value and space.”
Stage One at The Wedge includes just 17 lots ranging in size from 375sq.m to 450 sq.m with prices starting from just $174,000. Titles are scheduled for mid-2019.
For more information visit www.thewedgewellard.com.au
Quest Apartment Hotel – Ascot – May 2019 Construction ProgressRead more
Commencement of Quest Ascot is now underway.
In our latest construction update, 500m3 of “grey gold” cement has been poured within one day. This raft slab pour forms the building envelope and is an extremely solid foundation for the eight-storey serviced apartments that will be built.
Two apartments emerge at ‘sold out’ South TerraceRead more
Just weeks before M/28 Apartments by Match on South Terrace is complete and becomes ‘move in ready’, two luxury apartments have been made available in a complex that ‘sold out’ within months of release.
M/28 is a mixed-use building comprising of just 20 boutique apartments on the popular South Terrace coffee strip. The building is deliberately designed to present as understated with naturally inspired materials and palette, which take inspiration from the Fremantle culture and nearby heritage-listed community hot-spot, The Local.
Mr Lloyd Clark, Managing Director of Match parent company M/Group, said the decision to release the remaining two apartments was not originally planned by the company, but provides new opportunities for those wanting to live in arguably Fremantle’s most cosmopolitan location.
“The apartments attracted overwhelming interest when we released them. It was clear that the opportunity to live in such beautifully designed apartments in the heart of Fremantle’s busy café strip was extremely attractive,” he said.
“No doubt there were many disappointed parties who missed out on securing an apartment in this tightly held location, which makes the current release an even more exciting prospect for many.”
The apartments have been designed in collaboration with respected and award-winning architects David Barr Architects and Cameron Chisholm Nicol Architects.
Every design detail has been considered to deliver an understated and functional design statement that reflects contemporary coastal living with high quality finishes, such as timber, engineered stone benchtops and concrete-porcelain tiles. The apartments also achieve a comparable 4-star Green Star rating; an aspect sighted as extremely important to people living in the area.
M/28’s exterior façade continues the natural theme which incorporate timber screens. This feature is reflected in the lobby with timber ceilings and concrete-look finishes.
The property also includes commercial sites on the ground floor, offering a potential ‘live and work’ option with an extremely visible South Terrace street frontage.
“The release of the last two apartments at M/28 by Match and availability of commercial space on the ground floor opens a lot of doors for those who really want to embed themselves into the Fremantle culture,” Mr Clark continued.
“This new release is without question a highly attractive proposition that is unlikely to last very long.”
The site falls within the development zone approved for a street upgrade and revitalisation by the City of Fremantle. This includes additional trees, landscaping and upgrade to footpaths between South Street and Douro Road.
M/28 by Match is due for completion in June, and is open for viewing now.
For more information visit www.m28apartments.com.au or contact 0432 660 066.
Construction Commences on M/Group’s Second QuestRead more
Construction on a 56 room (112 key) Quest Apartment hotel in Ascot has commenced following the successful completion of a $11.5 million development fund by M/Group and subsequent settlement of the 2,211sq.m development site. It is the second property undertaken by M/Group for the apartment hotel giant, with the first in Joondalup currently nearing completion.
The Quest Apartment Hotel in Ascot is located at 266 Great Eastern Highway, near Perth Airport and enroute to the Perth CBD. Its strategic location is in close proximity to Ascot racecourse, Optus Stadium, Crown Casino, Perth CBD and Perth airport, and is serviced by a road network that will see some 63,000 vehicles pass the site each day.
The property is being constructed by M/Group’s building division, M/Construction, which is currently engaged on a number of multi-residential and commercial projects across Perth, including Quest Joondalup.
M/Group Managing Director, Mr Lloyd Clark, said M/Group’s recent success and track record in fully subscribing property funds suggests a thirst in the market for secure investments.
“It’s difficult to dispute the investment potential and returns of a project that has a long- term lease agreement with a multi-national operation, as well as an independent valuation uplift created through the development delivery process,” he said.
“Quest Ascot is one of several property funds M/Group has successfully subscribed, largely due to a group of investors that now follow our projects based on our capacity to deliver.”
Quest is Australia’s largest apartment hotel operator by number of properties and is the second largest by the number of rooms. The Ascott Limited (wholly owned by Singapore’s CapitaLand) owns 80% of Quest . It has over 43,000 operating serviced residence units in key cities around the world with a further 31,000 units under development. Ascott is the largest serviced residence provider in Australiasia and is targeting to double its global portfolio to 160,000 units over five years.
The Quest Ascot development project was negotiated by M/Group in an off-market arrangement.
“We are delighted by our growing investment portfolio and the success it has had in recent months. Some of our investment offers have out-performed expectation, which both demonstrates a solid model and market interest for income-generating funds,” Mr Clark continued.
“We are currently working on a number of new opportunities to meet investor demand.”
M/Group is an integrated property organisation that has over $185 million of Investor funds under management with a projected asset value of approximately $1 billion. The company recently expanded its portfolio to the eastern states to add to its string of regional shopping centres with one centre recording an independent valuation uplift of $10.5million in under a year.
For more information or an investment prospectus contact email@example.com or (08) 6380 0400.
Mount Lawley’s newest streetscape addition is now complete, injecting new life into the corner of Walcott and Burt Streets with an influx of new residents and a potential new café / retail operation on the ground floor.
M/25 by Match is a boutique mixed-use apartment building with only 30 residences. It is designed to integrate seamlessly into the culture of its Mount Lawley environment.
Mr Lloyd Clark, Managing Director of Match parent company, M/Group, said that the building has been designed so that it is difficult to separate the apartment interiors from the lifestyle that its location offers.
“These apartments have been designed with one thing in mind; to create an environment that complements the activity and facilities that are located at its doorstep,” he said.
“The apartments interiors are art gallery-look inspired, which means clean lines with black and white surfaces and elegant fixtures. We want the residents to ‘curate their own exhibition’ and express themselves through the space.”
Each apartment features black tapware in kitchens and bathrooms, Bosch oven and electric cooktop, reconstituted stone benchtops, marble splashbacks and reverse cycle air-conditioning.
The property is located within walking distance to the Beaufort and Angove Street precincts, a short walk or bike ride to the Edith Cowan University and parks and a bus ride to the CBD.
“To us, M/25 by Match is all about the incredible location and we wanted to create a design that really links its residents to the location and culture of the area,” Mr Clark continued.
“We feel we have already hit the mark in this regard, as the apartments were already 50% sold on completion. We are now looking forward to showcasing the remaining apartments as ‘move-in-ready’ and giving residents a great retail venue on the ground floor and surrounding area.”
M/25 by Match draws inspiration from the suburb’s Federation red brick and terracotta houses. The façade uses contrasting shapes, materials and colours to link the lively urbanism of Walcott Street and create a strong corner presence.
Apartments are offered in one or two-bedroom floorplans with private courtyard or balcony entertaining space. Some apartments offer sweeping CBD views.
For more information visit www.m25apartments.com or contact 0432 660 066.